Shannon Danforth

Creator of Wellnitize

With a background in mental health counseling and decades in the wellness industry, I’ve always believed in the power of the mind-body connection. Early in my career, working with individuals battling addiction and severe mental illness, I saw firsthand how movement could spark real change. That insight led me into personal training and corporate wellness—but my deepest transformation came when I faced my own health crisis.

After being misdiagnosed for years, I was left bedridden with chronic Lyme disease—dealing with partial paralysis, relentless fatigue, brain fog, and depression. It was hypnotherapy, along with both traditional and unconventional healing practices, that helped me reclaim my life.

Now, my mission is to help others do the same. Through my unique approach that combines movement, hypnosis, and behavior science, I help people tap into their inner strength, rewire limiting beliefs, and support true healing—from the inside out.

When you bring the body, mind, and subconscious into alignment, you can reach any goal—whether it’s eating better, losing weight, managing stress, exercising more, or simply feeling like yourself again.

Today, I’m an avid obstacle course racer, adventurer, mountain biker, and skier—and I actively use the same Wellnitize strategies I teach to fuel my performance, build resilience, and find joy in pushing both my body and mind. This isn’t just a method—it’s a way of life.

Services

Credentials

Bachelor's Degree in Psychology

Certified Hypnotherapist

Certified Personal Trainer

Behavior Change Specialist

Coaching

Get personalized support through 1:1 coaching that includes:

  • Custom workouts tailored to your goals

  • Live and recorded hypnosis sessions

  • Behavior change strategies that stick

Workshops

I offer in-person and virtual workshops that blend movement and hypnosis to support change in areas like stress, confidence, consistency, and healthy habits.

Great for individuals, teams, businesses, and community groups.

Wellnitize Podcast

Coming Soon!